There is a famous quote from the late motivational speaker Zig Ziglar, “If people like you, they’ll listen to you, but if they trust you,...

Hello, my favorite solopreneurs! You’ve built up your branding to reflect yourself and the unique value you provide your customers. Your...

You’ve dreamed of starting your own business for years and finally making it happen. You’ve got your idea, business name, and location...

If you’ve spent any time in your career trying to attract potential customers and retain current customers, you’ve likely used a CRM (or...

Relationship marketing. It’s a term you’ve likely heard before, but what exactly does it mean, why is it important, and how can you apply...